Our Story

Malcolm and Melanie Rands founded ecostore on New Zealand’s lush, subtropical Northland coast in 1993. Part of a group that created an eco-village nestled in a valley dotted with streams and surrounded by native forest, the Rands set out to make their home as clean and green as the land they called home.

By creating hardworking, highly effective products for people and their home, removing harmful or unnecessary chemicals, the ecostore ethos has always been to put people’s health first and gave them the choice to live clean. From one New Zealand family to another – the Rands passed the baton to the Kraus family in 2013. Now led by Pablo Kraus, our goal is to be the world’s most trusted eco-friendly home and body care brand. Today we continue to proudly develop, manufacture and pack our household cleaners, laundry, body care, skincare, baby care and oral care products at our own carboNZero certified factory in Auckland and share them with the world.

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Kinder To Our World

Sustainability is not a retail myth to us. We make it a reality through biodegradable ingredients, zero carbon manufacturing, and sugarcane plastic bottles. Our continuous pursuits for energy and resources conservation, plus waste reduction are commitments to a greener environment. 

No.1 eco brand in New Zealand

  • Plant & mineral-based formulations that are GE/GMO-free
  • pH balanced 
  • Safe for babies and ultrasensitive skin

100% recyclable to reduce carbon footprint

Cruelty-free in every drop 

Choose a Better Tomorrow

Best Selling

Ecostore Body Wash - Rose & Geranium │Personal Care
Ecostore Body Wash - Rose & Geranium │Personal Care
Ecostore Body Wash - Rose & Geranium │Personal Care
Ecostore Body Wash - Rose & Geranium │Personal Care
Ecostore Body Wash - Rose & Geranium │Personal Care
Ecostore Body Wash - Rose & Geranium │Personal Care
Ecostore Body Wash - Rose & Geranium │Personal Care
Ecostore Body Wash - Rose & Geranium │Personal Care

Ecostore Body Wash - Rose & Geranium │Personal Care

RM29.90
Ecostore Normal Hydrating Shampoo │Personal Care
Ecostore Normal Hydrating Shampoo │Personal Care
Ecostore Normal Hydrating Shampoo │Personal Care
Ecostore Normal Hydrating Shampoo │Personal Care
Ecostore Normal Hydrating Shampoo │Personal Care
Ecostore Normal Hydrating Shampoo │Personal Care

Ecostore Normal Hydrating Shampoo │Personal Care

RM43.90
Ecostore Body Wash - Coconut & Vanilla │Personal Care
Ecostore Body Wash - Coconut & Vanilla │Personal Care
Ecostore Body Wash - Coconut & Vanilla │Personal Care
Ecostore Body Wash - Coconut & Vanilla │Personal Care
Ecostore Body Wash - Coconut & Vanilla │Personal Care
Ecostore Body Wash - Coconut & Vanilla │Personal Care
Ecostore Body Wash - Coconut & Vanilla │Personal Care
Ecostore Body Wash - Coconut & Vanilla │Personal Care

Ecostore Body Wash - Coconut & Vanilla │Personal Care

RM29.90
Ecostore Ultra Sensitive Body Wash │Personal Care
Ecostore Ultra Sensitive Body Wash │Personal Care
Ecostore Ultra Sensitive Body Wash │Personal Care
Ecostore Ultra Sensitive Body Wash │Personal Care
Ecostore Ultra Sensitive Body Wash │Personal Care
Ecostore Ultra Sensitive Body Wash │Personal Care

Ecostore Ultra Sensitive Body Wash │Personal Care

RM32.90
Ecostore Dry & Damaged Shampoo │Personal Care
Ecostore Dry & Damaged Shampoo │Personal Care
Ecostore Dry & Damaged Shampoo │Personal Care
Ecostore Dry & Damaged Shampoo │Personal Care
Ecostore Dry & Damaged Shampoo │Personal Care
Ecostore Dry & Damaged Shampoo │Personal Care

Ecostore Dry & Damaged Shampoo │Personal Care

RM43.90
Ecostore Normal Hair Conditioner │Personal Care
Ecostore Normal Hair Conditioner │Personal Care
Ecostore Normal Hair Conditioner │Personal Care
Ecostore Normal Hair Conditioner │Personal Care
Ecostore Normal Hair Conditioner │Personal Care
Ecostore Normal Hair Conditioner │Personal Care

Ecostore Normal Hair Conditioner │Personal Care

RM43.90
Rose & Geranium Hand Wash │Personal Care
Rose & Geranium Hand Wash │Personal Care

Rose & Geranium Hand Wash │Personal Care

RM29.90
Mint & Manuka Honey Hand Wash │Personal Care
Mint & Manuka Honey Hand Wash │Personal Care

Mint & Manuka Honey Hand Wash │Personal Care

RM29.90

Did you know

Our sugar plastic bottles made from sugarcane reduce your carbon footprint and are 100% recyclable through municipal facilities.

By choosing products packaged in sugar plastic bottles, you’re helping to protect the environment for future generations. That’s because they’re made from a renewable, sustainable alternative to petroleum-based plastic that fights climate change by capturing CO₂ from the atmosphere as it grows.

We also use recyclable FSC cardboard to package our laundry detergent powder, soaps, skincare and oral care ranges. 

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Our Awards and Recognition

Testimonial

 Ecostore Ultra Sensitive Dish Wash Liquid

Well, for almost 2 over year now, since I discovered EcoStore's products, I'm very happy with most, i.e: Shampoo, conditioner, body wash, toothpaste, washing detergent. Including their dishwashing liquid, as I've rather sensitive & dry hands, it has helped. Even though it's in the 'sensitive' range, however, it still cuts through grease, and everything with ease, and hassle free.

Pauline

 Ecostore Toothpaste Whitening

I've come to understand that just like the food we put in our body, it's equally important the rest of our body is not expose to more chemicals, or anything that isn't healthy. So far, we've took a liking to this particular product by ecostore, much of their products has thus far shown to be quite Eco-friendly. Which we're very grateful.

Tara

Ecostore Extra Clean Laundry Powder 1kg

I've come to appreciate this particular brand. This laundry powder is extremely good for clothes that are soiled with sweat. Especially my husband's constant gym sessions. It's gentle yet tough. Love its enzyme based. Good for us, good for the planet.

YY