Love your smile and look after it naturally. Our Toothbrushes are made from renewable, carbon-reducing plant plastic. Our Toothpaste and Mouthwash contain magnolia bark extract and New Zealand native Kānuka oil to clean teeth, freshen breath and help protect gums. We’ve added essential oils of peppermint, spearmint, menthol, and clove leaf for long-lasting freshness. And we’ve left out sodium lauryl sulfate, triclosan, fluoride, and parabens – because why would you want to put those in your mouth?